Third-party omni measurement and marketing intelligence
Omni-marketing service for marketing optimization
Omni-marketing service covering online and offline channels and public and private traffic with solutions including omni measurement, content intelligence, and insight analysis to help companies maximize marketing value and drive business growth. Learn More：https://www.miaozhen.com/
Features and Advantages
Experience in various industry verticals:
Serves more than 90% of the top advertisers, covering fast-moving consumer goods, automotive, mother and baby care products, beauty, retail, clothing, luxury goods, pharmaceuticals, finance, etc.
High level of data security
Has high level of security certification for non-bank institutions, including the level-3 certification on the classified protection of information security in China, ISAE 3402 information security audit certificate, and ISO/IEC 27001 certification on information security management systems.
Omni measurement capabilities
Covers online and offline media and public and private traffic with an average of up to over 100 billion impressions per day.
Various Business Scenarios for Digitalization Construction
Marketing budget optimization
Cross-screen reach calculation to effectively allocate cross-screen budgets, optimize media mix, and improve ROI with a scientific media plan.
A combination of big and small data to drive consumer insights and business decisions.
Omni measurement for online and offline channels and public and private traffic, including ad monitoring, public opinion monitoring, and abnormal traffic detection, to ensure data authenticity and ad delivery quality.