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Diversified products support various business scenarios,Help your business easily meet the challenges of the intelligent age

CDP (Customer Data Platform)

Mininglamp's Customer Data Platform (CDP) integrates consumer data from marketing, sales, and service channels to help enterprises deliver a superior customer experience. As a powerful, one-stop system for data access, data governance, data modeling, and data services, it identifies and connects customers across devices and platforms based on Super IDs, making it easier for enterprises to better customer experience in marketing, sales, and services to realize efficient centralized customer management and operation.

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Smart Data Asset Management System for Financial Institutions

Powered by the knowledge graph, natural language processing (NLP), and experience of financial institutions in data governance, the product facilitates the end-to-end process from data assets being taken as production factors to their value realization, involving the planning, development, operation, control, evaluation, and supervision. In addition, the product optimizes the development, use, and disposal of data assets, and maximizes data value, so that data assets are managed in a more viable, comprehensible, usable, evaluable, and operable manner.

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Intelligent Operation Center (IOC) for Smart Cities

Designed for governmental agencies, the Intelligent Operation Center (IOC) for Smart Cities (or City IOC Statistic Analysis Model Platform) can speed up project construction by building business statistic analysis models quickly. By analyzing and accumulating industry business data, the platform offers a diversity of topic and subject-based statistic analysis model repositories to support all aspects of city operation and management.

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Intelligent Analysis of Electric Power Data

The system enables the aggregation, governance, analysis, and mining of business data generated in power equipment, marketing, scheduling, and development, and supports sharing services and building intelligent applications for higher quality and efficiency in operation.

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Finance
Catering
Smart City
Industry
Urban Operation
Intelligent Service Platform for Commercial Area
This product is designed to help governmental agencies create smart commercial areas with local characteristics. With the Smart Life Service Platform for Commercial Area, Smart Marketing Platform, Digital Service Platform for Commercial Area, and Integrated Platform of Security and Fire Protection, governmental agencies can monitor merchant operations, analyze data of commercial areas, consumers, and investment promotion, and help make better decisions on industry analysis, thus driving transformation and upgrade of commercial areas, improving people's well-being, and vitalizing the real economy.
Intelligent Operation Center (IOC) for Smart Cities
Designed for governmental agencies, the Intelligent Operation Center (IOC) for Smart Cities (or City IOC Statistic Analysis Model Platform) can speed up project construction by building business statistic analysis models quickly. By analyzing and accumulating industry business data, the platform offers a diversity of topic and subject-based statistic analysis model repositories to support all aspects of city operation and management.
Industry Development Big Data Platform
Powered by such technologies as big data, machine learning, natural language processing, and knowledge graph, this platform helps city industry development, economic operation, park services, and other administrations analyze the spatial distribution of industries and enterprises, create panoramic graphs, build multi-dimensional research & evaluation models, and promote precise investment promotion, thus providing professional support for industry planning, investment promotion, construction, supervision, and provision of services.
City Data Middle Office and Governance Services
Driven by both data and knowledge, the efficient intelligent platform helps form a closed perception-cognition-action loop to feed big data to new smart cities and empower innovations.
Marketing Intelligence
CDP (Customer Data Platform)
Mininglamp's Customer Data Platform (CDP) integrates consumer data from marketing, sales, and service channels to help enterprises deliver a superior customer experience. As a powerful, one-stop system for data access, data governance, data modeling, and data services, it identifies and connects customers across devices and platforms based on Super IDs, making it easier for enterprises to better customer experience in marketing, sales, and services to realize efficient centralized customer management and operation.
Serving
Relying on consumer attributes, media behavior touch points, and other mass big data, the system leverages AI technology to accurately communicate with the target audience, optimize media strategy portfolios, reduce costs, and improve efficiency.
BTD (Brand Trading Desk)
The platform helps advertisers and service providers integrate marketing data cross platforms and throughout consumer processes and helps advertising operators efficiently integrate operation processes through batch operation, intelligent reminder, BI, AI, and other technical means, thus enabling higher decision-making and advertising efficiency as well as ROI.
DMP (Data Management Platform)
A one-stop smart platform for corporate marketing data management provides enterprises with smart services, such as multi-party marketing data management and connection, profile analysis based on consumer media behaviors, and personalized marketing reach by consumer conversion stage.
第三方全域测量及营销智能洞察
通过全域计划、全域/全链测量、内容智能、洞察分析等产品及解决方案,为企业提供打通线上+线下、覆盖公域+私域的全域全链营销服务,帮助企业实现营销价值最大化,赢得业务快速增长。了解更多:https://www.miaozhen.com/
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