Admonitor

Admonitor leverages big data analytics to provide internet advertising monitoring services for advertisers. It offers comprehensive evaluation capabilities and robust traffic filtering capabilities for various media and ad formats. AdMonitor serves as a universal basis for settlement in the digital marketing field.

Why Admonitor?

Market standard for digital monitoring: Covering 2000+ media and ad formats

Seamless coverage: Monitoring all internet media and ads in one system

Effective cross-screen measurement: Exclusive PMO three-screen sample library

Highlights

Extensive Measurement Coverage

Admonitor boasts a comprehensive set of metrics, enabling cross-screen evaluation of audience reach and effectiveness.

  • Extensive Coverage: Covers 2000+ media platforms including PC internet, mobile internet, OTT, cable TV, and outdoor screens, reaching 20 million households and 50 million people.

 

  • Cross-Screen Monitoring: Exclusive PMO three-screen cross-screen same-source sample library, offering comprehensive monitoring of all internet media and ads through a single system.

Comprehensive Anti-Fraud Metrics

By employing compliant and comprehensive GIVT and SIVT metrics, AdMonitor effectively detects anomalies in ad campaign delivery.

  • Robust Fraud Prevention System: Miaozhen Systems’ anti-fraud system adheres to MRC and industry standards. It utilizes over 40 metrics, including GIVT (General Invalid Traffic) and SIVT (Sophisticated Invalid Traffic), to identify anomalous ad traffic from various perspectives such as geographic, device, and IP information.  

 

  • Real-time Data Monitoring: AdMonitor features stable processing, with real-time data refreshing every 15 minutes. It detects anomalies within 1 minute and operates a 24/7 data monitoring mechanism.

Multiple Patents and Recognition

Featuring Multiple Patented Technologies and Active Collaboration with China Advertising Association, China Communications Standards Association, and MMA.

  • Leading Anomaly Detection Capability: Miaozhen Systems’ exceptional anomaly detection products are projected to save advertisers approximately 3.5 billion RMB in 2022.  

 

  • Recognized High-Tech Enterprise: As a national high-tech enterprise and double-software certified company, Miaozhen Systems holds over 20 national patents. It is the first third-party monitoring organization in China to apply for MRC (Media Rating Council) certification and successfully pass the examination of mobile app advertising exposure-related metrics.

Professional Team and Flexible Service

A professional team with years of experience serving top brands, backed by a system that supports flexible integration methods

  • Experienced Team: Miaozhen Systems’ professional analysts have years of experience serving top brands. They excel in identifying data issues and provide expert guidance for various situations.

 

  • Flexible System Support: Admonitor Lite offers self-service capabilities, allowing users to configure multiple accounts for convenient and flexible system usage and data viewing. It also provides system API integration, enabling advertisers to automate ad campaign scheduling and data retrieval.

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